Paket Lengkap Analisis Imbas Kualitas Produk, Kualitas Pelayanan, Tingkat Pendapatan Dan Sumber Air Lain Terhadap Seruan Air Pdam Tirta Moedal Semarang (Studi Kasus Pelanggan Golongan Rumah Tangga Iii Di Kecamatan Gunungpati Semarang Tahun 2016)
Abstrak: This study aims to determine the effect of product quality, service quality, income level, and other water sources to water demand PDAM Tirta Moedal Semarang. This study took a sample of 100 households III class customers. Number of questionnaires distributed as many as 100 bundles and analyzed by using the formula Slovin. The method used is multiple linear regression analysis using SPSS for Windows. From the hypothesis testing results show the information and conclusions that product quality has positive influence on water demand, service quality positive effect on water demand, income level positive effect on the demand for water, other water sources negatively affect the demand for water.
Keywords: product quality, service quality, income levels, water resources, water demand
Penulis: Bayu Eko & Putu Sulastri
Kode Jurnal: jpmanajemendd161097
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